Digital marketing: Old College

I managed, wrote and researched all fully bilingual social media content for a major building project for the much-loved Old College building in Aberystwyth, communicating sensitive plans and consultation periods in the run-up to a number of funding applications totalling £26. 2 million pounds, including a fundraising effort to the public and alumni. My content included bringing to life old stories and images of the college, behind-the-scenes glimpses, event and workshop information, and tales that would bring the largely only lightly used building back into the consciousness of the university and the town community too.

The proposals include the creation of spaces for art and other exhibitions, music and performances, science displays and activities, conference and debating facilities, hotel and restaurant, wedding venue, teaching rooms for languages and lifelong learning, community rooms and a 24-hour study space for students. Funding has been successful and the project is underway.


Aberystwyth University


Content creation
Social media